Seattle University
Legendary
starts here
Brand Awareness & Engagement Campaign
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Raising the bar in higher education storytelling
Seattle University, a Jesuit institution with 130+ years of success, has built a strong reputation for academic excellence, small class sizes, and strong industry connections. Still, many prospective students, parents, and employers have a limited understanding of what makes the school distinctive in the competitive higher education landscape.
We partnered on a comprehensive brand engagement campaign called "Be Legendary", designed to elevate the University's profile among key audiences and highlight its unique position as both a rigorous academic institution and a launchpad for career success.
Campaign & Creative Strategy
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Integrated outreach drives meaningful interaction
The "Be Legendary" campaign leverages Seattle University's unique position as both an academic institution and trusted workforce partner. Strategic placement across digital platforms, social media, and targeted geographic markets will create multiple engagement opportunities for different audience segments.
Most importantly, the campaign's messaging speaks authentically to our different audience segments: for undergraduate prospects, it emphasizes the launchpad potential of Seattle's innovation capital; for graduate students and working professionals, it highlights flexible, career-focused programs; for employers, it showcases the university's role as a source of future-ready talent with 70% of alumni remaining in Washington state.
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Contact
Main office
123 NE 3rd Ave.
Suite 400
Portland, OR 97232
503-313-3491